BrandGentIQ

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Every time a consumer buys your product, a retailer captures the data, owns the insight, and charges you to access your own customer.

BrandGentIQ ends that arrangement. Our patent-pending platform creates a direct, consent-managed bridge between brands and their customers — giving you first-party visibility into what they purchase, where they buy, and how often, across every retailer and every channel.

No intermediaries. No customer access fees. No guesswork. Just a direct relationship with the consumer you've been paying someone else to reach.

Stop Renting Access to Your Own Customers

A large white sign with the words "NOMARKET" and "PARKING" visible, with a blue background and some smaller text and graphics.

How Does BrandGentIQ Work?

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Consumer Shares Purchase Data

Consumer authorises friction-less sharing of purchases via the BrandGentIQ platform. Data is normalised into universal product identifiers and stored in a consent-managed data vault.

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Brand Gains Actionable Insights

Your brand develops actionable purchase behaviour insights based on which products individual consumers buy, from which retailers, and at what frequency?

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Brand Sends Direct Incentives & Offers

Respond with personalised offers and loyalty incentives. Consumers are engaged directly. No intermediaries, no retail media tax.

What Does BrandGentIQ Deliver?

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    First Party Data

    Direct visibility into consumer purchase behaviour. No intermediaries filtering or controlling access.

  • A person in a pink shirt holding a small white gift box with a red ribbon and bow

    Direct Incentives

    Send personalised offers and loyalty incentives directly to consumers. Full control over your brand experience.

  • A person in an orange sweater is standing at a gray countertop, holding a smartphone. On the counter are a tablet displaying an online shopping website, three bottles of medication, a decorative box with black wrapped items and a gold lipstick, a container of hairbrushes, and a woman's hand with a ring reaching towards the tablet.

    Verified Attribution

    Complete visibility into offer redemption, conversion and incremental purchase behaviour.

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  • Two people shaking hands in a professional setting.

    Consumer Trust

    CCPA/CPRA, PIPEDA, GDPR-compliant. Full consent lifecycle. Consumers control their data, building genuine brand loyalty. .

  • Person holding a glass jar labeled 'SAVINGS' filled with coins.

    Cost Efficiency

    Direct engagement costs a fraction of what you pay for paid media networks and retailer facilitated direct marketing campaigns. .

Don’t let your customer relationship become a casualty of the

Agentic Commerce race

Tell Me More

Innovate Marketing Corp.

100 King St. West Suite 5700

Toronto, Ontario M5X 1C7

BrandGentIQ@innovate.marketing